Content Licensing:
As a group, we have negotiated upwards of 2,000 licensing agreements in the US with an average of double-digit increases in top line sales per year for our clients. There is little associate cost with content licensing making this is a very high margin initiative:
· Content assessment, pricing and distribution strategy.
· Development of content sales pitches for large content aggregators and partners and licensees, both domestically and overseas.
· Review of key licensing contract terms, including royalty rate, term and usage permission.
· Contract negotiations with all 3rd parties.
· Ongoing property rights management ensuring content is used as agreed and policing content that gets used improperly.